Franchise cb'dé
After more than 3 years of experience in the CBD market as a wholesaler and seller, we are launching cb'dé as a franchise!
cb'dé is + 280 brand reseller partners and + 190,000 products sold (all categories combined) over 3 years. Extensive experience in product selection and sourcing, enabling us to offer some of the best products on the market.
Waiting 3 years before franchising our brand was essential for us, as we wanted to get to know the market, its products and the competition, so as to offer an advanced, serious concept that would stand out in this new, fast-growing market.
We have therefore focused our research and development on two main areas:
- An original, educational in-store experience
- Support and advice
These two areas have been addressed through innovative and/or unusual concepts, enabling us to stand out from the crowd and provide definite added value.
A unique experience
Each product category (wellness, recreation, food, information) has its own dedicated corner combining products and information.
Highlights dedicated to the customer experience:
- Flower bar with sensory experience (observation of flowers with a magnifying glass and scent)
- Bulk herbal tea dispenser
- Tasting corner for food products
- Interactive tablet with CBD oil user guide
An exceptional sensory experience
The flower bar & resin cellar
The flower bar
Delight your customers' senses with the perfect sensory experience: observe CBD flowers and their trichomes with a magnifying glass and discover the aromas via a dedicated scent.
The resin cellar
We present our resins in a wine cellar integrated into the flower bar, giving the customer a unique experience and enabling us to offer these products in a qualitative way, while preserving them in the best possible way.
Flyers, illustrated examples and interactive tablet
Well-being: Precise advice
Extensive advice
In addition to the advice offered by our sales staff (trained in advance), we offer an interactive tablet for leafing through our CBD oil user guide, as well as informative flyers.
Illustrated case studies
For each percentage of CBD oil, we offer a small display simplifying the principle of our dosage calculation to make it easier for consumers to understand.
Product benefits & recipe ideas
Food: Tasting & information
Herbal teas in bulk
We offer our herbal teas in bulk, so that consumers can stock up directly in their own containers, without having to limit quantities to those of packaged herbal teas.
A little extra: a pleasant experience for the customer!
Tasting and flyers
A tasting shelf is available for customers to sample different products over time (fruit pearls, cookies, herbal teas...).
Informative flyers (benefits of hemp, recipes...) are available to facilitate understanding and use after purchase.
For ever more education
Library corner
To read on the spot or to take away
We offer a small library corner where customers can sit and leaf through books on CBD and cannabis in general, to satisfy the most curious and educate, again and again!
These books are available to customers on loan in each store.
From presentation to clothing
A meticulous experience
A central product column
A central column guides customers through the store and past each product corner.
It can be used to highlight product packs and promotions, and to animate various games throughout the year.
Cb'dé outfits
Various items of clothing are provided to support the professionalism of the sales staff: sweater, t-shirt, apron... Everything is thought out down to the smallest detail.
If you are interested in opening a cb'dé franchise, please do not hesitate to contact us on 04 37 04 25 43 or by e-mail at [email protected]